Inside McDonald’s International Menu Strategy. While McDonald’s is well-known for its burgers across the world, it has menu items in other countries that you won’t find anywhere else.

McDonald’s could report its best U.S. sales performance in almost four years on Monday, and much of it will be credited to menu changes. Plan, test, feedback, tweak, repeat. For the world&#82… ...

In a bold move, McDonald's is transforming its menu landscape starting July 8, 2025. This shift marks an end to a 50-year ...

McDonald's has announced it will stop selling Krispy Kreme doughnuts at its U.S. restaurants starting July 2, ending a joint effort that company leaders described as ultimately "unsustainable."The ...

Fast-food giant McDonald's has announced a "global turnaround" as it works to win back customer share -via a strategy that sounds more like a military campaign than a business model.One of the ...

McDonald's recently launched a test menu item in the San Diego area. It's not surprising that this was a breakfast menu item. Coffee and breakfast go hand-in-hand.

McDonald's launches spicy McMuffin sandwiches July 8 and returns fan-favorite snack wraps July 10. Two major menu updates ...

McDonald's last month doubled down on its low-cost promotions and launched a $1, $2, and $3 menu. At the same time, McDonald's has been targeting upscale customers with the launch of more premium ...

If McDonald's wants to highlight a certain menu item or attract a new type of customer, it can launch a promotion, all while continuing to offer the $1, $2, $3 dollar menu. "We like the long-term ...

Chris Young, senior director of global menu strategy, told The Wall Street Journal in late November that McDonald's current menu is "quick, fast and safe, but it doesn’t necessarily taste great.

McDonald’s has removed its vegan McPlant burger from the menu in Austria, citing declining customer demand. The decision to ...