Tourism New Zealand’s CEO René de Monchy said the campaign was designed to create a sense of urgency for Australians – New Zealand’s only short-haul market – to visit. Authorities claimed the campaign ...

New Zealand's tourism board launches a playful 'official petition' inviting Taylor Swift and Travis Kelce to marry in ...

Tourism New Zealand’s (NZ) ongoing Good Morning World series has become the organisation’s highest performing campaign. The "people-led" content series, which is part of the 100% Pure Welcome ...

Campaign debuts a new series in which brand and agency leaders talk about how they collaborated to bring a great piece of work to life. In the premiere, Tourism NZ and Special Group discuss the ...

Tourism New Zealand's new “Traveling under the social influence” marketing ads, aimed at discouraging travelers from taking influencer-inspired tourist photos at the same sights, walks a fine ...

Princess Cruises will introduce a distinct Kiwi flavor on its upcoming season of cruises to New Zealand, with passengers experiencing a taste of the local cuisine, entertainment and culture as ...

New Zealand is looking to the world of video games to invite virtual visitors to its shores while the COVID-19 pandemic continues. The #PlayNZ campaign isn't exactly a video game, but it's ...

While New Zealand and Australia have shut themselves off to the rest of the world, back in April it announced plans for a ‘Trans-Tasman bubble’ between the two countries. And so, to encourage ...

A faster-than-expected recovery in travel adds to price pressures in the South Pacific country, where labor markets are tight.