Production company Magic Light Pictures has announced two exciting new licensing deals for its hugely popular pre-school series Pip and Posy.

The brand-new Paddington plush offers a fresh and interactive way to make cherished memories with the iconic and much-adored character.

Toy World sat down with Warner Bros. Discovery's Philippe Roucoule to chat about all things licensing, the power of brands and much more.

Bluey is dominating the pre-school book charts with consistent top rankingsincluding World Book Day 2025 best-seller, Bluey’s Little Book.

The Scarecrows’ Wedding is based on the hit book by Julia Donaldson and Axel Scheffler and stars Rob Brydon.

Under the renewed agreement, Heathside will produce Sonic toys, collectibles and gifts, introducing additional products to the range.

Licensed model kit manufacturer Blokees has signed the Naruto licence for the UK. The deal increases its existing portfolio of licensed collectible products, which currently includes Transformers ...

Pre-school show Paw Patrol is among the most popular Netflix kid shows globally, along with CoComelon and Gabby's Dollhouse.

Moonbug Entertainment has worked with global brand agency DixonBaxi on the rebrand to usher in a 'new chapter of global identity and name-brand recognition'.

The collaboration with Eolo will launch toy lines for some of Toikido’s new IPs, giving a wider appeal and a broader global footprint.

Minecraft continues to expand its global consumer products programme with new collaborations and partners, which now total over 200 worldwide.