Melissa Himes, right, tastes Moxie for the first time for Katie Zarrilli, who was recording reactions to people trying the ...

The Langley Family, part of the Woodside One Wheelers, pose for a photo before they perform Friday at the Moxie Festival ...

LISBON, Maine (WGME) -- “Hang Loose, Drink Moxie.” That’s the theme for the 41st Moxie Festival in Lisbon! The festival, ...

All main events are taking place at Lisbon High School all weekend long. Moxie is a uniquely New England soft drink with a ...

Chugger 'Badlands' Booker, a giant parade, music, fireworks and food are a few sips of the 3-day Moxie-fueled fun planned, ...

LISBON (WGME) -- The 41st annual Moxie Festival is now underway in Lisbon. The theme this year is “Hang loose and drink Moxie.” The festival will run from Friday through Sunday, and people who attend ...

PORTLAND, ME (WGME) - The Portland Sea Dogs put an end to their five-game losing slide on Friday night. They defeated the ...

Moxie, beloved by some and hated by others, has a wacky and wonderful history. The beverage was created in 1876 by Maine-born ...

Summer in Maine means a bustling schedule of festivals, concerts and other fun events. This is the time to soak up the sun and store up happy memories before the darker, colder days creep back. If you ...

Moxie Festival Children scramble for candy as a float passes during the 2023 Moxie Festival Parade in Lisbon. (Russ Dillingham/Staff Photographer) Buy Image July 11-13.

July 11–13: Maine Moxie Festival — Whether you love or hate Maine’s official state soft drink, the Moxie Festival is an undeniably sweet time, with a parade, fun run, and plenty of other Moxie-themed ...

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