The Moxie Festival, which celebrates all things Moxie, hit a high note on Friday when more than ten thousand visitors were ...

The Moxie Festival is back! You can join Moxie lovers from all over the world for three days of fun. In addition to the ...

LISBON (WGME) -- The 41st annual Moxie Festival is now underway in Lisbon. The theme this year is “Hang loose and drink Moxie.” The festival will run from Friday through Sunday, and people who attend ...

Chugger 'Badlands' Booker, a giant parade, music, fireworks and food are a few sips of the 3-day Moxie-fueled fun planned, ...

It's the 41st annual event, celebrating the state's iconic drink with concerts, parades, and contests, drawing an expected 50,000 attendees ...

Moxie Festival, held in honor of the unusual-tasting soda — also Maine’s official soft drink — is one of several annual Midcoast events to have been altered, ...

Moxie Festival co-coordinator Kate Madore holds a can of Moxie on April 29 at Frank’s Restaurant and Pub on Main Street in Lisbon Falls. Russ Dillingham/Sun Journal.

LISBON After chugging nearly 2.5 liters of Moxie on Saturday during the annual Moxie Chug-n- Challenge, Beau Bradstreet held his empty bottle in the air in triumph at the end of the two-minute ...